Resident Evil Afterlife wins weekend with $27.7 mil
9/13/2010 01:02:00 AM
kenmouse
, Posted in
Four movies in, there's no sign of franchise fatigue for "Resident Evil."
The newest big-screen adaptation of the hit horror video-game series, titled "Resident Evil: Afterlife," opened to $27.7 million in the U.S. and Canada this weekend, according to an estimate from distributor Sony Pictures. It was the first film in the franchise made in 3-D.
"Resident Evil" was the only new movie to open nationwide this year on the traditionally slow weekend after Labor Day. Total receipts for all films were the lowest for any weekend so far this year, according to Hollywood.com.
After accounting for the higher ticket prices that come with 3-D, the opening of "Afterlife" was right in line with its two predecessors. 2004's "Resident Evil: Apocalypse" opened to $23 million, and 2007's "Resident Evil: Extinction" opened to $23.7 million (2002's original debuted to $17.7 million). Roughly two-thirds of the theaters playing "Afterlife" showed it in 3-D.
Overseas, however, the new film is blowing away previous "Resident Evil" movies. "Afterlife" opened in 29 foreign markets this weekend and collected about 2 1/2 times as much as "Extinction" in the same countries. Total foreign grosses were an estimated $45.5 million, led by Japan, where the video games are produced and the series has always been most popular, which generated $15.5 million. Russia was No. 2 with a very strong $9.5 million, followed by Spain with $3.4 million.
The "Resident Evil" movies have always been more successful internationally than in the U.S. and Canada. "Afterlife" is on track not only to continue that trend, but also to build on it.
It's rare that movie franchises continue to third sequels, and when they do, ticket sales can start to dip as audiences grow weary. May's "Shrek Forever After," for instance, was DreamWorks Animation's lowest-grossing film domestically starring the green ogre (though it did virtually the same business overseas as the second and third "Shrek" pictures). Last year's "Terminator Salvation," the fourth installment in the science-fiction series, performed worse both domestically and overseas than the last two versions.
"Resident Evil" isn't nearly as big as "Shrek" or "Terminator" but has been a consistent performer with its mostly male audiences.
Marketing for the new installment features well-known characters from the series, including returning actress Milla Jovovich, in images that emphasize its 3-D effects.
German company Constantin Films spent a little less than $60 million to produces "Afterlife," producer Jeremy Bolt said in a recent interview. Sony's Screen Gems genre label then bought distribution rights in most territories worldwide.
Among last week's new pictures, George Clooney drama "The American" fell a sizable but not huge 56% to $5.9 million. Dismal exit polls indicating that audiences hated the picture and would spread negative word-of-mouth easily could have led to a bigger drop.
But the action-exploitation film "Machete," primarily marketed to Latino audiences, took a bigger drop, 63%, indicating that most moviegoers interested in the film came opening weekend. It sold $4.2 million worth of tickets.
It was slightly ahead of the Drew Barrymore-Justin Long romantic comedy "Going the Distance," which fell only 44% after its weak opening to $3.8 million.
The controversial "I'm Still Here," about Joaquin Phoenix's attempt to transition from acting to rapping, didn't make much of a dent at the box office despite broad discussion in the media about whether the Casey Affleck-directed picture was a real documentary or performance art. Playing in 20 theaters in 18 cities, it collected only $98,000, or a relatively soft $4,900 per location.
- Resident Evil: Afterlife, $27.7 million
- Takers, $6.1 million
- The American, $5.9 milion
- Machete, $4.2 million
- Going the Distance, $3.8 million
- The Other Guys, $3.6 million
- The Last Exorcism, $3.5 million
- The Expendables, $3.3 million
- Inception, $3 million
- Eat Pray Love, $2.9 million
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