Android 3.0 could be what Google really needs

Besides the less-than-perfect market on Android devices, newish builds of the operating system seem to be fairly well received. Froyo has made improvements in speed, but the overall user experience hasn’t changed a whole lot since the early days.

That’s going to change. Gingerbread (Android 3.0), is a major release for a reason — The user experience is gong through a major overhaul. The new design is going to hopefully bring Android up to, and maybe past, the bar set by iPhone.

It turns out that Android 2.2 (Froyo) was competing fairly directly with the new iPhone 4 as far as timing goes. Given this, I believe Google did an amazing job in keeping their phone in the headlines — even though Froyo really wasn’t that big of a release.

What is interesting though is that Google will be uncontested when Android 3.0 hits the market in the Fall. No looming iOS update at the same time means that 100% of people will be focused on what Google’s got to offer. If the update is going to be as significant as I think it will be, Google is set for huge leap forward.

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